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Hyaluronic Acid 2% + B5 Serum

Hyaluronic Acid 2% + B5 Serum

Product Description

Product overview

Made in Canada INDIE

A lightweight, water-based hydrating serum featuring 2% multi-weight hyaluronic acid and pro-vitamin B5 (panthenol) to deliver multi-depth hydration, plump fine lines, and strengthen the skin barrier — all at an unbeatable price point.

Vegan Cruelty-Free Fragrance-Free Oil-Free Alcohol-Free Silicone-Free Paraben-Free Sulfate-Free Gluten-Free Non-Comedogenic
Pregnancy
Yes
Fungal Acne
Caution
Comedogenic
1/5
Type
Hydrating Serum
Size
30 ml / 1 fl oz
Price
$9.90
pH
6.5 – 7.5
Format
Dropper Bottle
Real reviews · YouTube Shorts
Why it's different

Multi-Depth Hydration

Five forms of hyaluronic acid (low, medium, high molecular weight, crosspolymer, and hydrolyzed HA) target multiple skin layers for comprehensive hydration.

01

Texture & feel

SENSORY
Consistency
Lightweight Gel Serum
Scent
Fragrance-Free
Absorption
30–60 Seconds
Finish
Dewy / Plump

Multi-Depth Hydration

Five forms of hyaluronic acid (low, medium, high molecular weight, crosspolymer, and hydrolyzed HA) target multiple skin layers for comprehensive hydration.

Barrier Strengthening

Pro-vitamin B5 (panthenol) supports the formation of ceramides and fatty acids, reinforcing the skin's natural moisture barrier over time.

Ceramide & Lipid Support

The reformulated version includes phospholipids and sphingolipids that mimic skin's natural lipid structure to help lock in moisture and reduce transepidermal water loss.

Plumping & Smoothing

HA can hold up to 1,000 times its weight in water, visibly plumping fine lines and giving skin a smoother, more youthful appearance with consistent use.

02

Safety & compatibility

SAFE
Pregnancy & Breastfeeding Safe

Contains no retinoids, salicylic acid, hydroquinone, or chemical sunscreens. Hyaluronic acid and panthenol are widely considered safe during pregnancy and breastfeeding by dermatologists.

Fungal Acne (Malassezia) — Caution

The reformulated version contains Polysorbate 20, an emulsifier that may feed malassezia yeast. If you have active fungal acne, patch test first or consider the original formulation which was fully FA-safe.

Low Comedogenic Risk (1/5)

Oil-free, silicone-free formula with no known pore-clogging ingredients. Rated non-comedogenic. Suitable for acne-prone skin.

Sensitive Skin Friendly

Free from fragrance, drying alcohols, sulfates, and common allergens. pH balanced at 6.5–7.5, close to skin's natural pH. Panthenol provides anti-inflammatory benefits.

Compatible with Most Actives

Pairs well with vitamin C, niacinamide, retinol, AHAs, BHAs, peptides, and squalane. One of the most versatile serums to layer in any routine.

Dry Climate Tip

In very dry or arid environments, HA can draw moisture out of skin instead of from the air. Always apply to damp skin or layer a moisturizer on top to seal in hydration.

03

Ingredient breakdown

INGREDIENTS

Sodium Hyaluronate (Multi-Weight) 2%Proven

The salt form of hyaluronic acid, delivered in low, medium, and high molecular weights. Larger molecules form a hydrating film on the skin's surface, while smaller molecules penetrate deeper to plump from within.

  • Mechanism: Humectant that binds up to 1,000x its weight in water, drawing moisture into the skin
  • Clinical data: Multiple studies confirm topical HA improves skin hydration, elasticity, and reduces wrinkle depth
  • Molecular range: High MW (surface hydration), Medium MW (mid-layer), Low MW (deeper penetration)
Naturally occurring in human skin — one of the most well-researched and biocompatible hydrating actives available.

Sodium Hyaluronate Crosspolymer Included in 2%Proven

A next-generation form of HA with a cross-linked structure that provides longer-lasting hydration compared to standard sodium hyaluronate. It creates a moisture-retaining mesh on the skin's surface.

  • Advantage: More sustained hydration effect due to its cross-linked molecular structure
  • Texture benefit: Helps improve the serum's feel on skin and enhances spreadability

Hydrolyzed Hyaluronic Acid Included in 2%Proven

The smallest molecular weight form of HA, created by breaking down standard hyaluronic acid. Its tiny size allows it to penetrate deeper into the epidermis for hydration below the surface.

  • Penetration: Low molecular weight HA has been shown to reach deeper epidermal layers
  • Elasticity: Studies link low MW HA with improved skin elasticity and reduced wrinkle depth

Panthenol (Pro-Vitamin B5) SupportingProven

A well-researched humectant and skin-soothing agent. Once absorbed, panthenol converts to pantothenic acid (vitamin B5), which supports barrier repair and wound healing.

  • Hydration: Acts as a humectant, drawing and retaining moisture in the skin
  • Barrier support: Promotes production of ceramides and fatty acids essential for a healthy skin barrier
  • Anti-inflammatory: Clinically shown to reduce redness and irritation

Phospholipids & Sphingolipids SupportingPromising

Skin-identical lipids that make up approximately 75% of all cell membranes. They help repair and maintain the skin barrier by mimicking the skin's own natural lipid structure.

  • Barrier repair: Reinforces the lipid matrix between skin cells to reduce water loss
  • Delivery system: Phospholipids can form liposomes that enhance absorption of other actives

Ahnfeltiopsis Concinna Extract SupportingPromising

A marine red algae extract that provides antioxidant protection and additional soothing benefits. Helps protect skin from environmental free radicals like pollution and UV damage.

  • Antioxidant: Fights free radicals that can accelerate skin aging
  • Soothing: Helps calm irritated skin and reduce redness

23 ingredients

Aqua (Water), Sodium Hyaluronate, Propanediol, Pentylene Glycol, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Phospholipids, Sphingolipids, Panthenol, Ahnfeltiopsis Concinna Extract, Glycerin, Polysorbate 20, Citric Acid, Sodium Citrate, P-Anisic Acid, Tocopherol, Trisodium Ethylenediamine Disuccinate, Caprylyl Glycol, Ethoxydiglycol, Ethylhexylglycerin, Hexylene Glycol, Phenoxyethanol, Chlorphenesin.

FREE FROM: Parabens, Sulfates (SLS & SLES), Mineral Oil, Silicones, Fragrances, Drying Alcohols, Formaldehyde, Phthalates, Oxybenzone, Coal Tar, Hydroquinone, Retinyl Palmitate, Triclocarban, Triclosan, Gluten, Oils, Common Allergens
04

Where it fits in your routine

ROUTINE
1
Cleanser
2
Toner
3
HA 2% + B5
4
Treatment Serum
5
Moisturizer
6
Sunscreen (AM)

Apply after water-based toners and before heavier serums, oils, or creams. Use in both AM and PM routines. Layer from thinnest to thickest consistency.

05

How to use

HOW TO USE
1

Cleanse Your Face

Start with a clean face. Use a gentle cleanser to remove makeup, sunscreen, and impurities.

2

Apply to Damp Skin (Optional)

For an immediate hydration boost, mist your face with water or toner first. The Ordinary confirms the serum works equally well on dry skin long-term.

3

Dispense 2–3 Drops

Use the glass dropper to place a few drops onto your fingertips. A small amount goes a long way — you only need enough to cover the face and neck.

4

Gently Press Into Skin

Pat and press the serum into your skin using your fingertips. Avoid rubbing — gentle pressing helps the serum absorb effectively.

5

Follow with Moisturizer

Always seal in the hydration with a moisturizer or face oil on top. This step is crucial — it prevents the HA from evaporating and locks moisture into your skin.

06

Who is it for?

WHO

Perfect for you if:

  • You have dehydrated skin that lacks plumpness and looks dull
  • You want a simple, no-frills hydrating serum at an affordable price
  • You need a gentle product safe for pregnancy or sensitive skin
  • You want to layer under retinol, vitamin C, or other actives
  • You're a skincare beginner looking for a first serum
  • You want to minimize the appearance of fine lines through hydration

Consider alternatives if:

  • You have active fungal acne — the reformulated version contains Polysorbate 20
  • You live in a very dry or arid climate and don't layer moisturizer on top
  • You need anti-aging actives like retinol or peptides — this is hydration only
  • You dislike slightly viscous textures (though the reformulation is much improved)
07

Skin type compatibility

SKIN TYPES
Oily Skin
Excellent

Oil-free, lightweight formula absorbs quickly without adding shine or greasiness. Provides hydration without heaviness.

Dry Skin
Good

Delivers excellent hydration but very dry skin will need a richer moisturizer or oil on top to seal in moisture and prevent water loss.

Combination Skin
Excellent

Balances well across different face zones — hydrates dry patches without overwhelming oily areas. Ideal for this skin type.

Sensitive Skin
Excellent

Fragrance-free, alcohol-free, and packed with soothing panthenol. HA is biocompatible and rarely causes irritation. Great for reactive skin.

Acne-Prone Skin
Good

Non-comedogenic and oil-free. However, those with fungal acne should note the Polysorbate 20 content. Patch test recommended.

Mature Skin
Good

Multi-weight HA plumps fine lines effectively. Best paired with anti-aging actives like retinol or peptides for comprehensive results.

08

Results timeline

WEEK 4+
Immediately

Instant Hydration & Plumpness

Skin feels hydrated and looks visibly plumper right after application. The HA draws moisture to the skin's surface for an immediate dewy glow.

90% noticed instantly
Week 1

Smoother, Softer Texture

Skin texture begins to feel noticeably smoother and softer. Dehydration flakes reduce and makeup applies more evenly. Hydration levels increase continually.

80% noticed improvement
Weeks 2–3

Reduced Fine Lines & Better Elasticity

Consistent hydration starts plumping out fine dehydration lines. Skin feels bouncier and more resilient. The moisture barrier begins to strengthen.

70% noticed improvement
Week 4+

Sustained Plumpness & Barrier Strength

Lines and wrinkles appear visibly smoothed. Nasolabial folds look plumper. The skin barrier is more robust, leading to less transepidermal water loss and healthier-looking skin overall.

65% noticed significant change
09

Ratings by platform

82K+ REVIEWS
Amazon
4.5
Rating
57,000+
Reviews
Main complaint: Some users find the original formulation too sticky; reformulated version much improved
Sephora
4.3
Rating
8,500+
Reviews
Main complaint: Can pill under makeup if not layered correctly or given time to absorb
Ulta
4.4
Rating
5,200+
Reviews
Main complaint: Small 30ml bottle runs out quickly with twice-daily use; 120ml size now available
The Ordinary Website
4.6
Rating
12,000+
Reviews
Main complaint: Can feel drying in arid climates if not sealed with a moisturizer on top
10

Pros & cons

BALANCED

Praised

  • Exceptional value — clinical-grade hydration under $10
  • Five forms of HA for multi-depth hydration
  • Pregnancy and breastfeeding safe
  • Fragrance-free, minimal ingredient list
  • Pairs well with virtually all other actives
  • Immediate visible plumping effect
  • Reformulated version has much less stickiness
  • Suitable for nearly all skin types
  • Vegan and cruelty-free

Criticized

  • Reformulated version contains Polysorbate 20 (not fully fungal acne safe)
  • 30ml bottle is small for twice-daily use
  • Can pill under makeup if too much is applied
  • May feel drying in very arid climates without moisturizer
  • Glass dropper bottle is fragile for travel
  • No additional anti-aging actives (hydration only)
  • Slight learning curve on how much product to use
11

Budget-friendly alternatives (dupes)

DUPES
82% Match
Hyaluronic Acid Serum
$10.99
Budget Pick

Similar affordable HA serum with 2% concentration. Uses fewer molecular weights of HA (primarily medium and low). Slightly thinner consistency and faster absorption, but less comprehensive multi-depth hydration.

72% Match
Hyaluronic Acid Serum
$18.99
Similar

Includes ceramides and MVE technology for sustained delivery. More moisturizing overall, but fewer HA molecular weights. Contains fragrance-free formula with added vitamin B5 and ceramide complex.

68% Match
Hydro Boost Hyaluronic Acid Serum
$21.99
Similar

Drugstore-accessible option with HA and vitamin E beads. Only one form of HA versus five in The Ordinary. Gel texture absorbs fast but less sophisticated multi-depth approach. Good starter option.

12

Comparison with competitors

SIDE-BY-SIDE
Hyalu B5 Eyes Serum
Key Actives 2 Types of HA + Panthenol + Madecassoside
Size 30 ml
Price per ml $1.20/ml
Fragrance Yes (Parfum)
Pregnancy Safe Yes
FA Safe No (contains esters & dimethicone)
Minéral 89 Hyaluronic Acid Booster
Key Actives 1 Type of HA + Vichy Volcanic Water
Size 50 ml
Price per ml $0.59/ml
Fragrance None
Pregnancy Safe Yes
FA Safe No (contains PEG compounds)
Hyaluronic Serum
Key Actives Multi-Weight HA + Purslane Extract
Size 30 ml
Price per ml $10.83/ml
Fragrance None
Pregnancy Safe Yes
FA Safe Check full INCI
13

Storage & shelf life

12 MONTHS
Period After Opening (PAO)

12 months after opening

Storage

Store in a cool, dry place away from direct sunlight. Refrigeration is not necessary but can provide a soothing cooling effect upon application.

Packaging

Glass dropper bottle with recyclable packaging. The tinted glass helps protect the formula from light degradation.

Travel Friendly

Yes — 30 ml is under the 100 ml carry-on limit. However, the glass bottle is fragile; consider a protective case for travel.

13

Frequently asked questions

FAQ

Yes. This serum contains no retinoids, salicylic acid, hydroquinone, or chemical sunscreens — the ingredients most commonly flagged during pregnancy. Hyaluronic acid is a naturally occurring substance in the body and is widely considered safe for topical use during pregnancy and breastfeeding. Panthenol (vitamin B5) is also regarded as safe. As always, consult your healthcare provider for personalized advice.

The reformulated version (with Ceramides) contains Polysorbate 20, an emulsifier that may feed malassezia yeast and potentially aggravate fungal acne. The original formulation was considered fully fungal acne safe. If you are prone to fungal acne, patch test first or seek out the original formulation if still available. Monitor your skin closely for any flare-ups.

Yes — this serum is one of the most compatible products in any skincare routine. It layers beautifully under retinol, vitamin C serums, AHAs, BHAs, niacinamide, and peptides. It can even help buffer the dryness caused by strong actives like retinol. Apply it before your treatment serums for a hydrated base, or after acids to soothe and replenish moisture.

This serum works well for virtually all skin types. It is especially excellent for oily, combination, and sensitive skin due to its lightweight, oil-free, fragrance-free formula. Dry skin types benefit from it too but should always follow with a rich moisturizer or oil to seal in the hydration. Mature skin types can layer it under anti-aging treatments for added plumping.

You should see immediate plumping and hydration right after the first application. Improved skin texture and softness typically become noticeable within 1 week of consistent use. By week 4, you may notice visibly smoothed fine lines, plumper nasolabial folds, and a stronger moisture barrier. Consistency is key — use it morning and evening for best results.

Apply this serum after cleansing and toning, but before heavier treatments, moisturizers, and oils. The general rule is to layer from thinnest to thickest consistency. This serum sits at step 3 in a typical routine: Cleanser, Toner, HA Serum, Treatment Serum, Moisturizer, Sunscreen (AM). Use it in both your morning and evening routines.

No. This serum has a comedogenic rating of approximately 1 out of 5, making it very unlikely to clog pores. It is oil-free, silicone-free, and contains no known comedogenic ingredients. The Ordinary labels it as non-comedogenic. It is suitable for acne-prone skin, though those with fungal acne should note the Polysorbate 20 in the reformulated version.

The Period After Opening (PAO) is 12 months. Once opened, use the product within one year for optimal efficacy. The 30ml bottle typically lasts 2–3 months with twice-daily use (2–3 drops per application). If you notice any change in color, texture, or smell, discard the product even if it is within the 12-month window.

— Skincarisma verdict
4.5 / 5 ★★★★★

Verdict: The Ordinary Hyaluronic Acid 2% + B5 remains one of the best value hydrating serums on the market. With five forms of hyaluronic acid, pro-vitamin B5, and added lipid support in the reformulated version, it delivers clinical-grade multi-depth hydration at a fraction of the price of luxury competitors. The reformulated texture is a significant improvement — less sticky, faster absorbing, and more elegant under makeup. Minor drawbacks include the Polysorbate 20 for fungal acne sufferers and the need to always seal with a moisturizer. For under $10, this is an essential staple in any skincare routine, from complete beginners to advanced enthusiasts.

Product Overview

question
lightbulb What are Quick Product Notes?

Quick product notes are a great way to check if a product is free from commonly avoided ingredients by skincare enthusiasts. These preferences come about for different reasons depending on the ingredient such as personal experiences, sensitivities, health preferences & etc.

muscle Pro Tip Alert!

Just because a product is not free from a common preference does not mean it's a bad product! You can make a personal decision whether or not you want to use a product that contains these ingredients or not - click the labels of the preference to read more about them.

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Quick Product Notes

Click on icons for more information
question
lightbulb What are Notable Effects & Ingredients?

Ever used a product that promised a certain effect but provided no results? It might not have contained any notable ingredients that could have been responsible for that promised effect. It doesn't matter what the marketing or packaging «promises» it can do, if it doesn't contain anything that can help - then the likelihood of it helping is low.

We help you identify key notable ingredients that have been shown to help with effects such as acne-fighting, brightening, UV-protection, wound healing & anti-aging to help you achieve your skincare goals smarter. Please note that different notable ingredients have varying levels of research behind them, some are extremely well proven yet some have mixed research in their efficacy.

muscle Pro Tip Alert!

Just because a product doesn't contain any notable ingredients doesn't mean it's bad. And a product with notable ingredients (or even many) doesn't necessarily guarantee the efficacy of the product performing these effects either. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine this.

Be smart and use this as just a starting point for you to make more informed and smarter choices and compare it with reviews to see if the product is right for you

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Notable Effects & Ingredients

anti-aging Anti-Aging from 3 ingredient(s):
Hydrolyzed Hyaluronic Acid Citric Acid Tocopherol
brightening Brightening from 3 ingredient(s):
Hydrolyzed Hyaluronic Acid Glycerin Citric Acid
wound Promotes Wound Healing from 6 ingredient(s):
Sodium Hyaluronate Hydrolyzed Hyaluronic Acid Panthenol Glycerin Citric Acid Tocopherol
question
lightbulb What are Ingredients Related to Skin Type?

Why are some products great for some people and horrible for others? Well everyone has different skin types and different reactions to the same ingredients.

We've identified a range of ingredients that are commonly regarded as potentially good or bad for those with Dry, Oily/Acne-Prone or Sensitive skin.

muscle Pro Tip Alert!

A product that contains good or bad ingredients for your skin type doesn't always flat out make the entire product good or bad for your skin. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine your skins reaction.

One of the best ways to use this section is to troubleshoot products you've had bad experiences with in the past. Check if it contains any of the marked ingredients to point out suspect ingredients to avoid in the future!

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Ingredients Related to Skin Types

Click on icons for more information
dry-skin Dry Skin
4
oily-skin Oily/Acne-Prone Skin
1
sensitive-skin Sensitive Skin
question
lightbulb What is the Ingredient Safety Breakdown?

Ingredient Safety Breakdown refers to the percentage % of ingredients in different risk categories as classified by EWG (Environment Working Group) if they are available. There are almost endless cosmetic ingredients and they are one of the few organisations globally that have assigned ratings to a lot of the more commonly used ingredients which is why we reference them.

muscle Pro Tip Alert!

EWG is seen by many to be more on the alarmist side in their assignment of health ratings resulting in rating ingredients as riskier than they actually are. We recommend using this a reference point rather than a strict guide of ingredient safety and to always do further research if into ingredients that you may find suspect.

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Ingredient Safety Breakdown

EWG Health Ratings
Low risk
Medium risk
High risk
Unknown risk
73% 8% 17%

Product ingredient list

Showing first 5 of 23 ingredients
EWG CIR Ingredient Name & Cosmetic Functions Notes
1 Unknown
Water
Solvent, Skin Conditioning
1 A
Sodium Hyaluronate
Skin Conditioning, Humectant
Promotes Wound Healing
Hydrating
1 Unknown
Propanediol
Solvent, Viscosity Controlling, Viscosity Decreasing Agent
1 A
Pentylene Glycol
Solvent, Skin Conditioning
0 Unknown
Hydrolyzed Hyaluronic Acid
Humectant, Skin Conditioning
brightening Brightening
anti-aging Anti-Aging
Promotes Wound Healing
Hydrating
VIEW ALL INGREDIENTS